I'm Lara, Principal Product Designer @ Tripadvisor
My portfolio includes Product Design leadership, Design Systems & Ops, UX Design and brand identity.
The case studies below contain some of my career-defining moments.
Viator | 2023-2024
Heading up a business vertical
At Viator, teams operate in a business vertical model, where Design Leads pair with Product and Engineering. I led product design within our Book to Repeat vertical for ~2 years.
![](https://www.larasanchez.com/wp-content/uploads/2024/06/Cover-Heading-up-a-business-vertical-uai-1565x1174.png)
![](https://www.larasanchez.com/wp-content/uploads/2024/06/Cover-Leading-Design-Ops-1.png)
Tripadvisor | 2021-2024
Leading Design Ops at Tripadvisor
At Viator, I pioneered Design Operations and Design Systems, reshaping our design workflow for optimal collaboration and introducing a comprehensive set of design systems that elevated visual aesthetics and expedited project delivery for supply and demand teams (in web and native applications).
Viator | 2023-2024
Revitalising a Checkout experience
As Product Design Lead in the Booking & Repeat space, I led and oversaw our Loyalty team through projects focused on the checkout experience and user repeat behaviour.
![](https://www.larasanchez.com/wp-content/uploads/2024/06/Cover-checkout-1-uai-1565x1174.png)
![](https://www.larasanchez.com/wp-content/uploads/2024/06/Cover-Rewards-uai-1463x1097.png)
Viator | 2023-2024
Going 0 to 1 with Viator Rewards
At Viator, teams operate in a business vertical model, where Design Leads pair with Product and Engineering. I led product design within our Book to Repeat vertical for ~2 years. Viator Rewards was one of our highly successful products during this time.
Williams F1 | WeRoad | Tripadvisor | Viator
Creating High-Performing Teams
Regardless of my workplace or role, my emphasis as a leader and manager has consistently centered on empowering teams to achieve high standards, unleashing their potential, and fueling business growth through meaningful customer impact. Beyond my role as a Designer, I’ve also stepped in to lead Product when needed.
![](https://www.larasanchez.com/wp-content/uploads/2024/06/COVER-Leading-team--uai-3164x2373.png)
![](https://www.larasanchez.com/wp-content/uploads/2024/06/Cover-Design-examples-uai-2772x2079.png)
Oxfam | Williams F1 | MapleBear | SEEDS Iceland | Tripadvisor
Playground with some of my design work
I’ve worked for charities, the public sector, private sector, as part of in-house teams and in design agencies. In the more than 10 years of experience that I’ve got, I’ve managed to create a very diverse portfolio in both styles and sectors. Here you’ll find some snapshots of that work.
Interested in working together? Get in touch!
While I can’t disclose all the details of my projects, I’m more than happy to discuss my experience and the examples provided in greater detail.